Hollywood’s New Leaders of 2022 – Brandon Pankey

VP, Business & Operations, Live Nation Urban – Music

Pankey, 38, covets his position within the company, where he’s able to juggle his responsibilities — which include executing events such as the Roots Picnic, Broccoli City Festival and Strength of a Woman Festival — with his nonprofit DASH and the recently launched APEX (Artist Present Experiences), an advertising video-on-demand streaming network curated by and for musicians. Even during the pandemic, as the concert industry almost vanished, Pankey remained focused. Through creativity and perseverance, Live Nation Urban bounced back.

Surviving adversity: “As we climbed out of the pandemic, we continued to develop new IP and reimagine and scale existing IP and festival brands,” he says. “We bounced back because even when the world shut down, we never did.”

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